March, 2020

05MAR8:30 AM3:00 PMStrategic Marketing Pop-Up RoundtableMarch 5 • Boston, MA

Event Details

An industry gathering of senior marketing executives will meet to candidly discuss trends, opportunities and challenges most critical to those leading their firms’ marketing strategies and their leadership teams. Join your peers for an insightful discussion on a range of topics designed to advance your thinking as a strategic leader, fuel your marketing strategy, and help power your marketing team. The day will include expert perspective and intimate, targeted conversations on issues such as:

• Optimal Marketing Organizational Structures
• Current State of the Sales/Marketing Dynamic
• Marketing as a Driver of Diversity & Inclusion
• Operational Expense Pressures (Outsourcing & Offshoring)
• Global Marketing Challenges
• Marketing Talent & Managing Teams: Roles, Training & Skillsets
• Optimizing Data – Evolution of Sales & Marketing Analytics to “Distribution Intelligence”



Wednesday, March 4 | 6:00 PM
Networking Reception
Location TBD

Thursday, March 5 | 8:30 AM – 3:00 PM
Strategic Marketing Pop-Up Roundtable
Hosted by Columbia Threadneedle Investments
225 Franklin Street, Boston, MA 02110
32nd Floor, Room 3200



Contact Us

816.454.9422 | Laura Klover