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Jul 29th | 2:00 PM - 3:00 PM | Webinar

From Content to Narrative Differentiation: Building an Agentic Content Function

If you missed the live session, the full webinar replay is now available on demand.

As markets become more crowded and narratives evolve more rapidly, simply producing more content is no longer enough. Firms creating the greatest impact are those consistently identifying the right stories, producing them efficiently, and delivering them to the right audiences.

In this IMEA Webinar, Amit Shanker, Founder & CEO of Bloom AI, explored how asset managers can move beyond traditional content production by applying an agentic approach across the content lifecycle. The discussion highlighted how intelligent workflows can uncover opportunities, streamline production, and optimize distribution while keeping investment expertise and editorial judgment at the center.

Watch the replay to:

  • Discover how to identify high-value content opportunities by aligning market developments, client interests, and business priorities
  • Explore how agentic AI can streamline content creation, review, compliance, and production workflows
  • Learn strategies for optimizing content across search, generative AI experiences, and digital distribution channels
  • Understand practical approaches for building an AI-first content operating model without disrupting governance or quality

The replay features practical examples and actionable insights to help firms modernize their content operations, strengthen narrative differentiation, and drive greater marketing impact. Watch the replay below.

PRESENTER

Amit Shanker

Chief Executive Officer, Founder

Bloom AI

THERE’S NO BETTER TIME TO

JOIN THE IMEA!

For more than 50 years, the Investment Management Education Alliance (IMEA) has provided a platform for industry professionals to connect, exchange ideas, and stay informed about the latest developments in investment management. With a commitment to excellence and member-driven initiatives, IMEA continues to be a trusted resource and advocate for its diverse membership base.